ISSUE DATE
December 2025
MAGAZINE & DIGITAL
CERTIFIED AUDIENCE
STATEMENT
This audience report details print and digital distribution for Graphics Pro magazine, based on industry-specific viewership. This report is produced quarterly to provide certified data that is current and accurate, consistent with the integrity of the publisher’s delivery and reporting protocols and disciplines.
The publisher collects specific business demographic detail for each individual recipient, renewable every two years. These criteria are used to determine audience distribution eligibility
Contact Us
Editor-in-Chief
James Anderson
janderson@cahabamedia.com
Managing Editor
Marie Fennema
mfennema@cahabamedia.com
Director of Sales
Stacy Marshall
smarshall@cahabamedia.com
Account Executive
Seth Messer
smesser@cahabamedia.com
Account Executive
Kaitlyn Everts
keverts@cahabamedia.com
This report is produced quarterly to provide certified data that is current and accurate, consistent with the integrity of the publisher’s delivery and reporting protocols and disciplines.
Magazine Highlights
Copies distributed in excess of guaranteed delivery may vary; those additional copies are considered bonus distribution and are not included in the logic to determine advertising guarantees.
Electronic copies are sent consistent with standards set by the CAN-SPAM Act of 2003.
Printed copies follow USPS Periodicals mailing guidelines and are reported and published annually with the publication’s Statement of Ownership, in addition to the report herein.
December 2025 Issue Breakdown
15,907
total readers served this issue
15,907
Print copies delivered
0
Digital copies delivered
Representative Magazine Audience Demographics
Areas of Business Activities
Apparel For Decoration/Embellishment
49.9%
Digital Printing Direct-To-Substrate/Garment
40.7%
Commercial Signs/Banners
40.4%
Heat-Applied Graphics/Heat Transfers
40.1%
Digital Printing/Finishing Wide Format
38.8%
Personalized Products/Gifts
35.8%
Embroidery/Monogramming/Applique
33.6%
Engraving – Laser
32.8%
Screen Printing(Apparel/Headwear/Towel/Bag/Acces)
32.5%
Sublimation – Small Format (44
32.4%
Promo Products (Distributor/Sale/Broker/Retailer)
32.2%
Specialty Graphics And Printing
26.8%
Vehicle Graphics/WRAPS
25.3%
Awards/Trophies/Plaques
24.5%
Architectural/Wayfinding/Interior Signage
21.5%
Wholesale Services To The Trade: Shop-To-Shop
21.1%
Engraving – Rotary
18.6%
Exhibit/Trade Show Or Retail Disp/POS(Fabricator)
17.6%
Sublimation – Large Format (More Than 44
17.6%
LED Lighting/LED Signs/LED Components
16.9%
*Total equals more than 100% because readers check all of the categories that apply.
Digital Highlights – Inbound
Inbound Programs capitalize on “inbound” traffic.
27,432
Average Website Views
for 6 months
for 6 months
| JULY 2025 |
AUGUST 2025 |
SEPTEMBER 2025 |
OCTOBER 2025 |
NOVEMBER 2025 |
DECEMBER 2025 |
|---|---|---|---|---|---|
| 23,892 | 30,253 | 27,485 | 29,361 | 25,339 | 28,263 |
18,557
Average Active Users
for 6 months
for 6 months
| JULY 2025 |
AUGUST 2025 |
SEPTEMBER 2025 |
OCTOBER 2025 |
NOVEMBER 2025 |
DECEMBER 2025 |
|---|---|---|---|---|---|
| 15,210 | 17,628 | 17,671 | 20,895 | 18,495 | 21,444 |
Digital Highlights – Outbound
Outbound Programs delivered via eblasts to our extensive and market-active email list.
GP Today
51,408
Average total
delivered for 6
months
delivered for 6
months
| Month | Total Delivered |
Total Unique Opens |
Open Rate |
Total Clicks |
CTR* |
|---|---|---|---|---|---|
| July 2025 | 54,679 | 21,277 | 38.91% | 236 | 1.11% |
| August 2025 | 53,420 | 21,359 | 39.98% | 258 | 1.21% |
| September 2025 | 51,431 | 20,819 | 40.48% | 237 | 1.14% |
| October 2025 | 50,315 | 20,441 | 40.63% | 260 | 1.27% |
| November 2025 | 49,623 | 19,982 | 40.27% | 187 | 0.93% |
| December 2025 | 48,977 | 20,227 | 41.30% | 246 | 1.22% |
GP Products & Deals
80,776
Average total
delivered for 6
months
delivered for 6
months
| Month | Total Delivered |
Total Unique Opens |
Open Rate |
Total Clicks |
CTR* |
|---|---|---|---|---|---|
| July 2025 | 82,488 | 20,757 | 25.16% | 122 | 0.59% |
| August 2025 | 82,058 | 20,932 | 25.51% | 108 | 0.52% |
| September 2025 | 81,012 | 20,378 | 25.15% | 89 | 0.44% |
| October 2025 | 80,170 | 20,039 | 25.00% | 96 | 0.48% |
| November 2025 | 79,707 | 19,435 | 24.38% | 79 | 0.41% |
| December 2025 | 79,219 | 18,729 | 23.64% | 75 | 0.40% |
* Unique Clicks / Unique Opens
Newsletter Audience Demographics
Areas of Business Activities
Apparel for Decoration/Embellishment
60.6%
Heat-Applied Graphics/Heat Transfers
46.6%
Digital Printing Direct-to-Substrate/Garment
44.2%
Screen Printing(Apparel/Headwear/Towel/Bag/Acces)
40.0%
Personalized Products/Gifts
39.7%
Embroidery/Monogramming/Applique
38.8%
Sublimation – Small Format (44
38.8%
Digital Printing/Finishing Wide Format
36.5%
Commercial Signs/Banners
36.4%
Engraving – Laser
32.8%
Promo Products (Distributor/Sale/Broker/Retailer)
32.5%
Specialty Graphics and Printing
26.6%
Vehicle Graphics/WRAPS
26.6%
Awards/Trophies/Plaques
24.3%
Wholesale Services to the Trade: Shop-to-Shop
22.3%
Sublimation – Large Format (more than 44
20.4%
Architectural/Wayfinding/Interior Signage
19.5%
Engraving – Rotary
18.9%
Exhibit/Trade Show or Retail Disp/POS(Fabricator)
17.1%
LED Lighting/LED Signs/LED Components
17.1%
Channel Letters/Electric Sign Cabinets
13.2%
Rubber Stamps/Marking Devices
12.9%
Sandcarving/Etching – Decorative
11.5%
Industry Supplier/Distributor
5.3%
Direct to Film
3.3%
Other
0.7%
*Total equals more than 100% because readers check all of the categories that apply.