ISSUE DATE
March 2026
MAGAZINE & DIGITAL
CERTIFIED AUDIENCE
STATEMENT
This audience report details print and digital distribution for Construction Business Owner magazine, based on industry-specific viewership. This report is produced quarterly to provide certified data that is current and accurate, consistent with the integrity of the publisher’s delivery and reporting protocols and disciplines.
The publisher collects specific business demographic detail for each individual recipient, renewable every two years. These criteria are used to determine audience distribution eligibility
Contact Us
Editor-in-Chief
Megan Beam
mbeam@cahabamedia.com
Managing Editor
Carmen Capoccia
ccapoccia@cahabamedia.com
Client Services Coordinator
Sonya Crocker
scrocker@cahabamedia.com
Senior Account Executive
Van Imbragulio
vimbragulio@cahabamedia.com
Account Executive
Jonathan Noble
jnoble@cahabamedia.com
This report is produced quarterly to provide certified data that is current and accurate, consistent with the integrity of the publisher’s delivery and reporting protocols and disciplines.
Magazine Highlights
Copies distributed in excess of guaranteed delivery may vary; those additional copies are considered bonus distribution and are not included in the logic to determine advertising guarantees.
Electronic copies are sent consistent with standards set by the CAN-SPAM Act of 2003.
Printed copies follow USPS Periodicals mailing guidelines and are reported and published annually with the publication’s Statement of Ownership, in addition to the report herein.
March 2026 Issue Breakdown
40,205
total readers served this issue
34,983
Print copies delivered
5,222
Digital copies delivered
Print Stats: Qualified and Non-Qualified
Qualified
Print Copies Delivered:
34,983
Digital Copies Delivered:
5,222
Total Subscribers Served:
40,205
*Received both print & digital copies:
13,987
*In addition to the above digital numbers, 13,987 individuals received both the print and digital copies but are counted only once, as part of the print totals. These recipients meet publisher’s audience criteria.
Non-Qualified
Print Copies Delivered:
239
Digital Copies Delivered:
555
Total Subscribers Served:
794
*Received both print & digital copies:
41
*In addition to the above digital numbers, 41 individuals received both the print and digital copies but are counted only once, as part of the print totals.
Source by Verification Date – June 2025 Issue
| Source | Year 1 | Year 2 | Year 3 | > Year 3 | Unique Total Qualified | Percent |
|---|---|---|---|---|---|---|
| Total Personal Direct Request | 13,400 | 7,150 | 4,657 | 0 | 25,207 | 63.0% |
| Total Request from Company | 25 | 40 | 50 | 0 | 115 | 0.3% |
| Total Assoc/Society Membership | 0 | 0 | 0 | 0 | 0 | 0.0% |
| Total Communication other than Request | 0 | 0 | 0 | 0 | 0 | 0.0% |
| Total Other Sources | 12,903 | 1,775 | 0 | 0 | 14,678 | 36.7% |
| Unique Total Qualified Circulation | 26,328 | 8,965 | 4,707 | 0 | 40,000 | 100% |
| Percent | 65.8% | 22.4% | 11.8% | 0.0% | 100% |
Representative Magazine Audience Demographics
Areas of Business Activities
General Contractor/Commercial
32.9%
Gen. Cntr. Residential
32.5%
Highway/Street Construction
7.5%
Construction Special Trade Contractors
7.5%
Water/Sewer/Utility Cont.
4.4%
Arch, Engineering And Constr Manage Services
4.2%
Excavation Work
3.3%
Heavy Construction
2.9%
Concrete Work
1.9%
Consulting Contractor
1.3%
Other
1.0%
Wrecking/Demolition Work
0.6%
Digital Highlights – Inbound
Inbound Programs capitalize on “inbound” traffic.
41,684
Average Website Views
for 6 months
for 6 months
| OCTOBER 2025 |
NOVEMBER 2025 |
DECEMBER 2025 |
JANUARY 2026 |
FEBRUARY 2026 |
MARCH 2026 |
|---|---|---|---|---|---|
| 46,128 | 42,662 | 36,997 | 41,305 | 41,355 | 41,655 |
22,699
Average Active Users
for 6 months
for 6 months
| OCTOBER 2025 |
NOVEMBER 2025 |
DECEMBER 2025 |
JANUARY 2026 |
FEBRUARY 2026 |
MARCH 2026 |
|---|---|---|---|---|---|
| 25,367 | 22,962 | 19,623 | 22,945 | 23,208 | 22,089 |
Digital Highlights – Outbound
Outbound Programs delivered via eblasts to our extensive and market-active email list.
CBO Alert
24,255
Average total
delivered for 6
months
delivered for 6
months
| Month | Total Delivered |
Total Unique Opens |
Open Rate |
Total Clicks |
CTR* |
|---|---|---|---|---|---|
| October 2025 | 27,295 | 9,573 | 35.07% | 144 | 1.51% |
| November 2025 | 26,929 | 9,498 | 35.27% | 167 | 1.76% |
| December 2025 | 26,645 | 9,160 | 34.38% | 126 | 1.37% |
| January 2026 | 22,510 | 9,188 | 40.82% | 146 | 1.59% |
| February 2026 | 20,878 | 8,852 | 42.40% | 119 | 1.34% |
| March 2026 | 21,270 | 9,061 | 42.60% | 105 | 1.16% |
CBO Product Report
18,988
Average total
delivered for 6
months
delivered for 6
months
| Month | Total Delivered |
Total Unique Opens |
Open Rate |
Total Clicks |
CTR* |
|---|---|---|---|---|---|
| October 2025 | 0.00% | 0.00% | |||
| November 2025 | 18,991 | 5,749 | 30.27% | 31 | 0.54% |
| December 2025 | 0.00% | 0.00% | |||
| January 2026 | 0.00% | 0.00% | |||
| February 2026 | 0.00% | 0.00% | |||
| March 2026 | 18,985 | 5,688 | 29.96% | 16 | 0.28% |
* Unique Clicks / Unique Opens
Newsletter Audience Demographics
Areas of Business Activities
General Contractor/Commercial
42.7%
Arch, Engineering and Constr Manage Services
19.1%
Gen. Cntr. Residential
15.3%
Construction Special Trade
8.0%
Highway/Street Construction
4.3%
Water/Sewer/Utility Cont.
2.9%
Heavy Construction
2.1%
Excavation Work
1.6%
Concrete Work
1.5%
Consulting Contractor
1.5%
Other
0.5%
Wrecking/Demolition Work
0.5%
