ISSUE DATE
December 2025
MAGAZINE & DIGITAL
CERTIFIED AUDIENCE
STATEMENT
This audience report details print and digital distribution for RV PRO magazine, based on industry-specific viewership. This report is produced quarterly to provide certified data that is current and accurate, consistent with the integrity of the publisher’s delivery and reporting protocols and disciplines.
The publisher collects specific business demographic detail for each individual recipient, renewable every two years. These criteria are used to determine audience distribution eligibility
Contact Us
Senior Account Executive
Rebecca Tittel
rtittel@cahabamedia.com
Account Executive
Caroline Fugler
cfugler@cahabamedia.com
Client Services Coordinator
Holly Strickland
hstrickland@cahabamedia.com
Executive Editor
Jennifer King
jdking@cahabamedia.com
Senior Managing Editor
Jordan Benschop
jbenschop@cahabamedia.com
Managing Editor
Michele Moore
mmoore@cahabamedia.com
This report is produced quarterly to provide certified data that is current and accurate, consistent with the integrity of the publisher’s delivery and reporting protocols and disciplines.
Magazine Highlights
Copies distributed in excess of guaranteed delivery may vary; those additional copies are considered bonus distribution and are not included in the logic to determine advertising guarantees.
Electronic copies are sent consistent with standards set by the CAN-SPAM Act of 2003.
Printed copies follow USPS Periodicals mailing guidelines and are reported and published annually with the publication’s Statement of Ownership, in addition to the report herein.
December 2025 Issue Breakdown
13,009
total readers served this issue
10,868
Print copies delivered
2,141
Digital copies delivered
Representative Magazine Audience Demographics
Areas of Business Activities
RV Service/Repair Shop
36.9%
RV Dealership
31.2%
RV Parts/Accessories Retailer
26.6%
RV Parts/Accessories Distributor/Supplier
10.0%
RV Storage Facility
8.7%
RV Parts/Accessories Manufacturer
7.1%
RV Resort or Developer
6.5%
Consultant
6.4%
RV Rentals
5.9%
Business Services
5.2%
Manufacturers Representative
5.1%
RV Rolling Stock Manufacturer
4.2%
Financial/Insurance Institution
3.2%
Trailer Dealer (Not RV)
3.2%
Advertising/Pr Agency
2.3%
Related Industry
1.8%
RV Trade Association
1.2%
Trailer Manufacturer (Not RV)
1.2%
*Total equals more than 100% because readers check all of the categories that apply.
Digital Highlights – Inbound
Inbound Programs capitalize on “inbound” traffic.
61,254
Average Website Views
for 6 months
for 6 months
| JULY 2025 |
AUGUST 2025 |
SEPTEMBER 2025 |
OCTOBER 2025 |
NOVEMBER 2025 |
DECEMBER 2025 |
|---|---|---|---|---|---|
| 47,768 | 71,402 | 72,415 | 61,053 | 57,958 | 56,926 |
43,335
Average Active Users
for 6 months
for 6 months
| JULY 2025 |
AUGUST 2025 |
SEPTEMBER 2025 |
OCTOBER 2025 |
NOVEMBER 2025 |
DECEMBER 2025 |
|---|---|---|---|---|---|
| 32,554 | 52,597 | 43,115 | 45,176 | 43,463 | 43,105 |
Digital Highlights – Outbound
Outbound Programs delivered via eblasts to our extensive and market-active email list.
RV Pro eNews Daily
9,820
Average total
delivered for 6
months
delivered for 6
months
| Month | Total Delivered |
Total Unique Opens |
Open Rate |
Total Clicks |
CTR* |
|---|---|---|---|---|---|
| July 2025 | 9,884 | 3,726 | 37.70% | 252 | 6.76% |
| August 2025 | 9,782 | 3,678 | 37.60% | 319 | 8.66% |
| September 2025 | 9,897 | 3,831 | 38.71% | 324 | 8.46% |
| October 2025 | 9,844 | 3,631 | 36.88% | 240 | 6.60% |
| November 2025 | 9,768 | 3,765 | 38.54% | 269 | 7.15% |
| December 2025 | 9,743 | 3,771 | 38.70% | 298 | 7.91% |
RVP Products & Deals
9,712
Average total
delivered for 6
months
delivered for 6
months
| Month | Total Delivered |
Total Unique Opens |
Open Rate |
Total Clicks |
CTR* |
|---|---|---|---|---|---|
| July 2025 | 9,820 | 2,846 | 28.98% | 38 | 1.32% |
| August 2025 | 9,796 | 3,003 | 30.66% | 64 | 2.13% |
| September 2025 | 9,749 | 2,890 | 29.64% | 48 | 1.66% |
| October 2025 | 9,679 | 2,853 | 29.48% | 45 | 1.56% |
| November 2025 | 9,620 | 2,829 | 29.40% | 22 | 0.76% |
| December 2025 | 9,606 | 2,818 | 29.34% | 19 | 0.67% |
* Unique Clicks / Unique Opens
Newsletter Audience Demographics
Areas of Business Activities
RV Service/Repair Shop
33.7%
RV Dealership
30.9%
RV Parts/Accessories Retailer
25.2%
RV Parts/Accessories Distributor/Supplier
12.3%
RV Parts/Accessories Manufacturer
10.4%
Consultant
7.6%
RV Storage Facility
7.1%
Manufacturers Representative
6.6%
RV Rentals
6.0%
Business Services
5.2%
RV Rolling Stock Manufacturer
4.8%
Related Industry
4.7%
RV Resort or Developer
4.5%
Financial/Insurance Institution
4.3%
Trailer Dealer (Not RV)
3.7%
Advertising/PR Agency
2.6%
RV Trade Association
1.7%
Trailer Manufacturer (Not RV)
1.5%
*Total equals more than 100% because readers check all of the categories that apply.